|
United Airlines
|
Quick Facts*
|
|
 64,000 Flights Per Two Month Cycle
16 Million Passengers Per Two Month Cycle*
Median Age - 40.2
Median Household Income (HHI) - $98,520
Median Household Income (IEI) - $63,587
Median Value of Home - $191,975
|
|
|
US Adults
|
Hemispheres
|
| DEMOGRAPHICS: |
Comp%
|
Comp%
|
Index
|
| Men: |
47.9%
|
59.0%
|
123
|
| Women: |
52.1%
|
41.0%
|
79
|
| Married: |
57.2%
|
61.5%
|
108
|
| Single: |
42.8%
|
38.5%
|
90
|
| AGE: |
|
|
| Age 18-49: |
64.2%
|
72.8%
|
113
|
| Age 25-54: |
59.3%
|
72.7%
|
123
|
| Age 35-49: |
32.0%
|
41.0%
|
128
|
| Age 35-54: |
40.0%
|
52.3%
|
131
|
| EDUCATION: |
|
|
| College Educated: |
49.5%
|
92.1%
|
186
|
| Graduated College or Further: |
22.9%
|
68.7%
|
301
|
| Post-Graduate Degree: |
7.7%
|
31.0%
|
405
|
| EMPLOYMENT: |
|
|
| Full Time Employment: |
56.5%
|
76.7%
|
136
|
| Professional/Managerial: |
20.2%
|
59.2%
|
293
|
| Top Management: |
4.1%
|
14.1%
|
342
|
| HOME OWNERSHIP: |
|
|
| Owns a Home: |
70.1%
|
75.2%
|
107
|
| Value of Home $150,000+: |
26.1%
|
59.5%
|
228
|
| Value of Home $200,000+: |
15.5%
|
45.8%
|
295
|
| AFFLUENCE: |
|
|
| HHI $75,000+: |
25.3%
|
68.2%
|
270
|
| HHI $100,000+: |
13.6%
|
48.9%
|
359
|
| HHI $150,000+: |
4.3%
|
23.6%
|
547
|
|
|
|
|
| IEI $50,000+: |
14.1%
|
55.3%
|
392
|
| IEI $60,000+: |
9.4%
|
45.4%
|
484
|
| IEI $75,000+: |
5.2%
|
34.0%
|
660
|
| IEI $100,000+: |
2.6%
|
20.6%
|
793
|
*Source: MRI Fall 2000
